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Tag: Marketing (Interest)

Four Content Marketing Options for Ecommerce Businesses

Four Content Marketing Options for Ecommerce Businesses

If you’re selling products on an ecommerce website, there are plenty of content marketing activities that you can engage in to drive sales, brand awareness and increase revenue. So today I want take a look at four of these content marketing activities that you can use for your own website. So first of all, video […]

How Should Non-Profits Use Digital Marketing?

How Should Non-Profits Use Digital Marketing?

Hello. Today I just want to do a quick video regarding how a non-profit should use digital marketing and what it can actually do for them. Traditionally, charities and non-profits are quite still centred or seem to be centred around telephoning people, traditional mail, TV advertising, events, stuff like that. Now that’s all good, but […]

How to Measure Your Content Marketing

How to Measure Your Content Marketing

– Don’t get bogged down worrying about every metric under the sun. There’s three stages of your content marketing journey and depending on what stage you’re at will depend what metrics you need to be paying attention to. – Let’s go through the three steps so you know what you should be measuring. (playful tones) […]

Why Use Google Analytics To Help With Your Content Marketing

Why Use Google Analytics To Help With Your Content Marketing

Hi there. Today we’re going to be looking at using Google Analytics to help improve your own content marketing efforts. But before we get into that, a quick question. When it comes to your own content marketing efforts, how are you reporting on it? Are you using a variety of platforms and software? If you […]

Brian Newmark News Segment about Content Marketing vs. SEO

Brian Newmark News Segment about Content Marketing vs. SEO

In digital news today, Brian Newmark is making waves by poking valid holes in the SEO industries methods. On Newmark’s blog briannewmark.guru he wrote that content marketing is the “new SEO”. In a phone interview with him he said it is SEO 2.0, he joked that while it is probably more like 3.0 or 4.0, […]

Content Marketing for Success

Content Marketing for Success

Every day more and more people are using search engines and social media to search for content and socialize on the web. In order for your business to succeed you need to drive these people to your website but, how? Content marketing can help you do this content marketing is the process of creating publishing […]